Over the last several years, Mason jars have become as synonymous with Millennial style as emojis, cold brew and beards. But at this year’s International Home + Housewares show in Chicago, which wrapped yesterday, Mason jars became much more than informal vessels for vodka-spiked lemonade at a hipster wedding. Brands from all over the globe are giving the Mason jar a multifunctional makeover, with new lids and attachments that transform the everyday item into various kitchen tools. At Joie, a hand juicer drips OJ directly into the jar. At Bormioli Rocco, an oil pourer dispenses herb-infused olive oil. While at Jarware, a silicone pump transforms the simple jar into a receptacle for dish soap or condiments. Multi-use, multipurpose products were a key theme at this year’s IHHS show, from accordion style storage bins (that can be folded up and put away), to stick brooms with various attachments for steaming, vaccuming and de-linting, but it was the Mason jar makeover that peaked my interest the most. Perhaps its because, as an older Millennial, I’ve grown sick of Mason jars altogether (there are just too many Mason jar crafts on Pinterest), DIY hot chocolate kits dressed in raffia and gingham fabric, and Mason jar chandeliers hanging at craft cocktail bars. I’ve developed Mason jar fatigue, so it was refreshing to see them given a chance to live out their original 19th century destiny, as a utilitarian kitchen object with many, infinite uses. Love this author? Follow Allyson on Twitter here The post The Mason Jar Gets a Multipurpose Makeover (and now it’s even better) appeared first on WGSN Insider. http://ift.tt/2nrfGj8

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Translating a hit movie into hit sales is common move for the fashion and beauty industry. In fact at WGSN Insider we’ve spoken before about the success of licensing deals around hit movies and cartoons, as consumers want to experience a tangible piece of the magic. Disney’s Beauty and the Beast is the latest movie to influence the fashion world, with its classic tale that appeals to young consumers (thanks to the casting of Emma Watson) and nostalgic Millennials. Disney’s Beauty and the Beast, which just debuted, broke records in North America and globally in its opening weekend. it was among the top openings ever, as well as being the biggest opening for a PG movie. It raked in $170m in North America and $180m abroad, adding up to a cool (or hot) $350m global take. Disney said that the combination of nostalgia for the original cartoon, Harry Potter actress Emma Watson’s star appeal, the Disney brand itself and powerful visual effects all played their part in the success. So it’s no wonder the film has inspired these fashion and beauty collections, that tap into the endless appeal of the show. Christopher Kane has created a Beauty and the Beast capsule collection in honour of the movie’s release. The collection features delicate pieces such as a tulle skirt and a jacquard coat, as well as more casual pieces like sweatshirts and pants with the Beast’s face on them. Kane took the iconic rose motif from the film and incorporated it into accessories, tops, a leather jacket and a stunning black lace dress. Kane’s elegant take on the movie lets you dress like the princess you always wanted to be. Christopher Kane- the Beauty and the Beast Collection Sock company Stance was also inspired by the iconic Disney film and has released five pairs of movie-inspired socks. The crew socks have designs ranging from rose gold detailing to a blue and red paisley. Stance’s fun and playful socks are meant to give you a happily ever after when you put them on. Central Saint Martins fashion school envisioned a more avant grade take on the trend. Students teamed up with Walt Disney Studios to collaborate on a set of costumes inspired by the characters, themes, and motifs in the new Beauty and the Beast movie. The film’s award-winning costume designer Jacqueline Durran acted as a mentor to the Performance Design and Practices students participating in the project. Swarovski even stepped in to sponsor the project, donating over 20,000 crystals for the students to incorporate into their designs. A total of six looks were created, each with its own take on what the movie meant to the students that made them. Liked this author? Follow Cassandra on Instagram here. The post Beauty and the Beast: The retail story (aka how brands are banking on Belle) appeared first on WGSN Insider. http://ift.tt/2nGzT4Y

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